Employees who love their jobs naturally recommend their company to their friends and peers. The same is true for people in leadership positions -- people naturally try to bring on board talented people they previously worked with. They've built relationships, developed trust, and shown a level of competence that made someone go out of their way to follow them to a new organization.
Depending on what's more important for the the role, you'll want to choose an example that showcases your project management skills (spearheading a project from end to end, juggling multiple moving parts) or one that shows your ability to confidently and effectively rally a team. And remember: “The best stories include enough detail to be believable and memorable,” says Skillings. “Show how you were a leader in this situation and how it represents your overall leadership experience and potential.”
Example: “In my last role, I managed all social media content. I noticed other brands were experimenting with videos and seeing great engagement from their customers, so I asked my boss if we could do a low-budget test. She agreed, so I produced a video cheaply in-house that drove double the engagement we normally saw on our social channels. It also drove conversions, with 30% of viewers visiting to our website within a week of seeing the video.”
Job-Hunt's Working with Recruiters Expert Jeff Lipschultz is a 20+ year veteran in management, hiring, and recruiting of all types of business and technical professionals. He has worked in industries ranging from telecom to transportation to dotcom. Jeff is a founding partner of A-List Solutions, a Dallas-based recruiting and employment consulting company. Learn more about him through his company site alistsolutions.com. Follow Jeff on LinkedIn and on Twitter (@JLipschultz).
Interview Questions What Are You Passionate About?
Rarely do candidates come to the end of an interview feeling they've done their best. Maybe the conversation went in an unexpected direction. Maybe the interviewer focused on one aspect of their skills and totally ignored other key attributes. Or maybe candidates started the interview nervous and hesitant, and now wish they could go back and better describe their qualifications and experience.
Interview Questions Which Animal Would You Be?
What They Want to Know: Another typical question interviewers will ask is about your weaknesses. Do your best to frame your answers around positive aspects of your skills and abilities as an employee, turning seeming “weaknesses” into strengths. You can also share examples of skills you have improved, providing specific instances of how you have recognized a weakness and taken steps to correct it.
I think the most difficult situation I face as a production manager is when I have to lay off staff, either because they aren’t doing their job properly or, even worse, because sales are down. When I can, I try to work with underperforming personnel to see if we can’t improve their efficiency. If not, then I hand them their pink slip and give them straightforward reasons for why they are being laid off. No one wants to be fired without an explanation. When this happens, I keep my tone polite and avoid using too many “you” statements; I absolutely do not want to cast shame on them.
Example: “The company’s mission to help college grads pay off their student loan debt speaks to me. I’ve been in that situation, and I’d love the opportunity to work with a company that’s making a difference. Finding a company with a positive work environment and values that align with my own has remained a priority throughout my job search, and this company ranks at the top of the list.”
Tip: Like the previous question, hiring managers often include this question to make sure you understand the role and give you an opportunity to highlight your relevant skills. In addition to thoroughly reading the job description, it can be helpful to compare the role requirements against your skills and experience. Choose a few things you particularly enjoy or excel at, and focus on those in your answer.
Tip: It’s easy to get hung up on figuring out your single most impressive accomplishment. Instead, think of a few achievements that showcase your work ethic and values. If you can, pick examples that also tie back to the job you’re applying for. The STAR method is a great tool to ensure you highlight not only your role but how you drove business results.
Any candidate can read and regurgitate the company’s “About” page. So, when interviewers ask this, they aren't necessarily trying to gauge whether you understand the mission—they want to know whether you care about it. Start with one line that shows you understand the company's goals, using a couple key words and phrases from the website, but then go on to make it personal. Say, “I’m personally drawn to this mission because…” or “I really believe in this approach because…” and share a personal example or two.