Whenever possible, you should speak about your achievements from the perspective of an employer (helping them to find new customers, helping them to improve their reputation, building good atmosphere on the workplace, earning more money, etc), rather than achievements from your own perspective (getting promoted, earning a degree or certification, etc).
Great candidates also want to be great employees. They know every organization is different -- and so are the key qualities of top performers in those organizations. Maybe your top performers work longer hours. Maybe creativity is more important than methodology. Maybe constantly landing new customers in new markets is more important than building long-term customer relationships. Maybe the key is a willingness to spend the same amount of time educating an entry-level customer as helping an enthusiast who wants high-end equipment.

Questions to Ask in a Job Interview as the Employer


Start by explaining what you'd need to do to get ramped up. What information would you need? What parts of the company would you need to familiarize yourself with? What other employees would you want to sit down with? Next, choose a couple of areas where you think you can make meaningful contributions right away. (e.g., “I think a great starter project would be diving into your email marketing campaigns and setting up a tracking system for them.”) Sure, if you get the job, you (or your new employer) might decide there’s a better starting place, but having an answer prepared will show the interviewer where you can add immediate impact—and that you’re excited to get started.
Employees who love their jobs naturally recommend their company to their friends and peers. The same is true for people in leadership positions -- people naturally try to bring on board talented people they previously worked with. They've built relationships, developed trust, and shown a level of competence that made someone go out of their way to follow them to a new organization.
Reliable salary calculators, like the one used by Glassdoor.com, say that experienced sous chefs here in Portland average around $50,964 a year, 5 percent below the national average. I brought home around $49,700 last year. While I would definitely welcome a salary over $50K, particularly given the cost of living here, I’m open to negotiation if a lower salary was accompanied by greater flexibility in scheduling and additional vacation time.

Tip: Much like the previous question about motivation, employers might ask what you are passionate about to better understand what drives you and what you care most deeply about. This can both help them understand whether you are a good fit for the role and if it fits into your larger goals. To answer, select something you are genuinely passionate about, explain why you’re passionate about it, give examples of how you’ve pursued this passion and relate it back to the job.


This question seems simple, so many people fail to prepare for it, but it's crucial. Here's the deal: Don't give your complete employment (or personal) history. Instead give a pitch—one that’s concise and compelling and that shows exactly why you’re the right fit for the job. Start off with the 2-3 specific accomplishments or experiences that you most want the interviewer to know about, then wrap up talking about how that prior experience has positioned you for this specific role.
Example: “In my last role, I managed all social media content. I noticed other brands were experimenting with videos and seeing great engagement from their customers, so I asked my boss if we could do a low-budget test. She agreed, so I produced a video cheaply in-house that drove double the engagement we normally saw on our social channels. It also drove conversions, with 30% of viewers visiting to our website within a week of seeing the video.”
Start by explaining what you'd need to do to get ramped up. What information would you need? What parts of the company would you need to familiarize yourself with? What other employees would you want to sit down with? Next, choose a couple of areas where you think you can make meaningful contributions right away. (e.g., “I think a great starter project would be diving into your email marketing campaigns and setting up a tracking system for them.”) Sure, if you get the job, you (or your new employer) might decide there’s a better starting place, but having an answer prepared will show the interviewer where you can add immediate impact—and that you’re excited to get started.
Example: “I’m a natural problem-solver. I find it rewarding to dig deep and uncover solutions to challenges—it’s like solving a puzzle. It’s something I’ve always excelled at, and something I enjoy. Much of product development is about finding innovative solutions to challenging issues, which is what drew me to this career path in the first place.”

Don't be thrown off by this question—just take a deep breath and explain to the hiring manager why you've made the career decisions you have. More importantly, give a few examples of how your past experience is transferrable to the new role. This doesn't have to be a direct connection; in fact, it's often more impressive when a candidate can make seemingly irrelevant experience seem very relevant to the role.
Tip: It can feel awkward to discuss your weaknesses in an environment where you’re expected to focus on your accomplishments. However, when answered correctly, sharing your weaknesses can show that you are self-aware and want to continuously get better at your job—traits that are extremely attractive to many employers. Remember to start with the weakness and then discuss the measures you’ve taken to improve. This way, you’re finishing your answer on a positive note.

Marketing Job Interview Questions


You won't be asked a hundred questions at a job interview, but it's completely understandable if you feel overwhelmed looking at this list. Just know this: Nobody expects you to have all the answers—that's what the experts at Monster are for. Still have questions about the hiring process? Join Monster today. As a member, you'll get career advice and useful tips sent directly to your inbox. From resume-writing checklists to lists of companies hiring to how to get promoted, Monster will help you plot an awesome career path, one step at a time. 
You don't need to memorize an answer, but do take the time to consider how you'll respond. The more you prepare, the more confident you'll feel during a job interview. When you're not sure what to expect during an interview, also take time to review this refresher on how job interviews work, and these tips on how to prepare to ace your job interview.
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