“I’m not particularly strong in social media marketing. For the first few years of my career, I focused entirely on email marketing. That’s still what I specialize in, which is why I applied for your Email Marketing Manager job. But I’ve realized it’s also helpful to understand the principles of social media marketing because some of the strategies that work there also work well in email. So I’ve started spending a couple hours a week of my own time studying and learning this new area, and it’s helped me a lot.”

What Interview Questions Does Kohls Ask?


Example: “In five years, I’d like to be an industry expert in my field, able to train and mentor students and entry-level designers alike. I would also like to gain specialized experience in user experience to be a well-rounded contributor working with design and marketing teams on large-scale projects that make a difference both in the company and the global community.”
Tip: This question is often used to assess how well you perform under pressure as well as your problem-solving abilities. Keep in mind stories are more memorable than facts and figures, so strive to “show” instead of “tell.” This is also an excellent opportunity to show your human side and how you’re willing to go the extra mile without being asked.
“I’ve been actively searching for jobs since graduating with my Nursing degree. I’m interested in intensive care and emergency medicine and I’ve seen your hospital mentioned as having one of the best ER’s in the region. I thought the job description matched up well with my background, and saw some of my personal strengths mentioned, like multitasking and being able to thrive in a fast paced environment, so I’d love to begin my career here.”

This is a tough question to answer without dipping into platitudes. Try sharing leadership examples instead. Say, "The best way for me to answer that is to give you a few examples of leadership challenges I've faced," and then share situations where you dealt with a problem, motivated a team, worked through a crisis. Explain what you did and that will give the interviewer a great sense of how you lead.

How Interview Questions and Answers?


Example: “In my last role, I managed all social media content. I noticed other brands were experimenting with videos and seeing great engagement from their customers, so I asked my boss if we could do a low-budget test. She agreed, so I produced a video cheaply in-house that drove double the engagement we normally saw on our social channels. It also drove conversions, with 30% of viewers visiting to our website within a week of seeing the video.”
Show how you will add value. For each qualification or strength that you’ve identified, think of a specific time where you used that trait to achieve something. Think about any other skills you may have that would add extra value, or any previous professional, personal or volunteer experiences that provide you with a unique perspective. Ultimately, this is your chance to tell the interviewer why you would be an invaluable employee.

How To Respond: Take the “middle road” as you answer these questions: you don’t want to appear overly cocky or full of yourself, but neither do you want to be self-deprecating or “hide your light under a bushel.” The best tone to use is one of quiet confidence. If you are asked a “trick” question about your weaknesses or mistakes you have made in the past, own up to a minor failing but then explain how you learned to remediate the issue.
Tip: Often hiring managers ask about your future goals to determine whether or not you’re looking to stay with the company long-term. Additionally, this question is used to gauge your ambition, expectations for your career and your ability to plan ahead. The best way to handle this question is to determine your current career trajectory and how this role plays into helping you reach your ultimate goals.

Construction design is in my blood—both my dad and my grandad were home builders who owned their own construction firm. From the time I entered college, I knew that I wanted my architecture career to be focused on sustainable, green design practices, so I earned my certification as a LEED Accredited Professional. Greenways Construction is the most respected sustainable design firm in Texas. I’ve been following reports of your LEED Certified projects in Journal of Green Engineering, and I wrote my capstone project on the energy modeling you pioneered for the ACME Business Park and the ABC Tech campus. Working here really would be my dream job, since your mission aligns perfectly with my goals as a sustainability specialist.
Example: “In my last role, I managed all social media content. I noticed other brands were experimenting with videos and seeing great engagement from their customers, so I asked my boss if we could do a low-budget test. She agreed, so I produced a video cheaply in-house that drove double the engagement we normally saw on our social channels. It also drove conversions, with 30% of viewers visiting to our website within a week of seeing the video.”
When answering this question, interview coach Pamela Skillings recommends being accurate (share your true strengths, not those you think the interviewer wants to hear); relevant (choose your strengths that are most targeted to this particular position); and specific (for example, instead of “people skills,” choose “persuasive communication” or “relationship building”). Then, follow up with an example of how you've demonstrated these traits in a professional setting.
When they ask “how did you hear about the position?”, the interviewer just wants to know if you’ve taken the time to research the company and if you have a genuine reason for wanting to talk with them. Mention a product, a mission statement on the website, a reputation for talented employees, or whatever else seems applicable to that specific company. Come up with a great reason. Don’t make it seem like they’re just one company among many. Or that you’re sending your resume out to them for no particular reason other than wanting a job.
Being a good team player is expected, too. But what does this really mean? Getting along with everyone? That’s not hard to do if you’re a nice person. Pulling your weight in the office? Again, expected. What have you done, beyond your job description, that saved the team from a disaster or helped them make an impossible deadline? Have you won an award for this?
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