“I’m not particularly strong in social media marketing. For the first few years of my career, I focused entirely on email marketing. That’s still what I specialize in, which is why I applied for your Email Marketing Manager job. But I’ve realized it’s also helpful to understand the principles of social media marketing because some of the strategies that work there also work well in email. So I’ve started spending a couple hours a week of my own time studying and learning this new area, and it’s helped me a lot.”
Job Interview Questions to Ask
You can start by reviewing the top 50 popular interview questions asked by employers, as well as the sample answers for each question on the list. Click through to the Best Answers links to get tips on what information you should include in your response - as well as what details to leave out. You can expect to hear at least one - and likely more - of these questions during your next job interview.
Example: “The company’s mission to help college grads pay off their student loan debt speaks to me. I’ve been in that situation, and I’d love the opportunity to work with a company that’s making a difference. Finding a company with a positive work environment and values that align with my own has remained a priority throughout my job search, and this company ranks at the top of the list.”
Show how you will add value. For each qualification or strength that you’ve identified, think of a specific time where you used that trait to achieve something. Think about any other skills you may have that would add extra value, or any previous professional, personal or volunteer experiences that provide you with a unique perspective. Ultimately, this is your chance to tell the interviewer why you would be an invaluable employee.
What Interview Questions to Expect?
Example: “When it comes to managing people, my teaching philosophy is to start by asking questions that hopefully get the person to come to a new conclusion on their own. This way, they feel ownership over the learning rather than feeling micro-managed. For example, in my last role, I was editing an article written by a copywriter I managed. The story didn’t have a clear focus or hook. In a one-on-one meeting, I asked her what she thought was the main point of the article if she had to sum it up in a sentence. From there, I asked if she thought the focus was clear in the article. She didn’t think it was clear and instead thought she should rework her introduction and conclusion. As a result, the article improved and my direct report learned a valuable writing lesson that she carried into her future work.”
Example: “I’m able to stay calm when I focus on the bigger picture and break down my projects into smaller tasks. What is the ultimate goal I’m trying to achieve? From there, I make a list of action items with reasonable deadlines. Even if the big project is due tomorrow, I ask myself, ‘What’s something I can tackle in the next 30 minutes?’ Before I know it, I’ve made significant progress and that impossible project doesn’t seem so impossible.”
I think the most difficult situation I face as a production manager is when I have to lay off staff, either because they aren’t doing their job properly or, even worse, because sales are down. When I can, I try to work with underperforming personnel to see if we can’t improve their efficiency. If not, then I hand them their pink slip and give them straightforward reasons for why they are being laid off. No one wants to be fired without an explanation. When this happens, I keep my tone polite and avoid using too many “you” statements; I absolutely do not want to cast shame on them.
Start by explaining what you'd need to do to get ramped up. What information would you need? What parts of the company would you need to familiarize yourself with? What other employees would you want to sit down with? Next, choose a couple of areas where you think you can make meaningful contributions right away. (e.g., “I think a great starter project would be diving into your email marketing campaigns and setting up a tracking system for them.”) Sure, if you get the job, you (or your new employer) might decide there’s a better starting place, but having an answer prepared will show the interviewer where you can add immediate impact—and that you’re excited to get started.
What Interview Questions to Ask Candidates?
Tell a story. Take your qualification and share a brief story that illustrates how you’ve effectively used it in a previous work experience. Begin by discussing what you believe the employer is looking for, and then explain, using your qualification and your anecdote, how you fulfill that need. Your answer should be no more than one to two minutes long.
Any candidate can read and regurgitate the company’s “About” page. So, when interviewers ask this, they aren't necessarily trying to gauge whether you understand the mission—they want to know whether you care about it. Start with one line that shows you understand the company's goals, using a couple key words and phrases from the website, but then go on to make it personal. Say, “I’m personally drawn to this mission because…” or “I really believe in this approach because…” and share a personal example or two.