You don't need to memorize an answer, but do take the time to consider how you'll respond. The more you prepare, the more confident you'll feel during a job interview. When you're not sure what to expect during an interview, also take time to review this refresher on how job interviews work, and these tips on how to prepare to ace your job interview.
If you are currently employed, you should be honest about the start date and show professionalism. You should tell them you would have to discuss a transition with your current company to see if they require a two-week notice (or some other timing). If you currently have a critical role, your potential new employer would expect a transition period.
When answering this question, interview coach Pamela Skillings recommends being accurate (share your true strengths, not those you think the interviewer wants to hear); relevant (choose your strengths that are most targeted to this particular position); and specific (for example, instead of “people skills,” choose “persuasive communication” or “relationship building”). Then, follow up with an example of how you've demonstrated these traits in a professional setting.
You can start by reviewing the top 50 popular interview questions asked by employers, as well as the sample answers for each question on the list. Click through to the Best Answers links to get tips on what information you should include in your response - as well as what details to leave out. You can expect to hear at least one - and likely more - of these questions during your next job interview.
Tip: Like the previous question, hiring managers often include this question to make sure you understand the role and give you an opportunity to highlight your relevant skills. In addition to thoroughly reading the job description, it can be helpful to compare the role requirements against your skills and experience. Choose a few things you particularly enjoy or excel at, and focus on those in your answer.

What They Want to Know: This question gives you an opportunity to show the interviewer what you know about the job and the company, so take time beforehand to thoroughly research the company, its products, services, culture and mission. Be specific about what makes you a good fit for this role, and mention aspects of the company and position that appeal to you most.
Tell a story. Take your qualification and share a brief story that illustrates how you’ve effectively used it in a previous work experience. Begin by discussing what you believe the employer is looking for, and then explain, using your qualification and your anecdote, how you fulfill that need. Your answer should be no more than one to two minutes long.

Any candidate can read and regurgitate the company’s “About” page. So, when interviewers ask this, they aren't necessarily trying to gauge whether you understand the mission—they want to know whether you care about it. Start with one line that shows you understand the company's goals, using a couple key words and phrases from the website, but then go on to make it personal. Say, “I’m personally drawn to this mission because…” or “I really believe in this approach because…” and share a personal example or two.
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